Cynthia Yap is a dynamic and visionary leader in the insurance broking industry, renowned for her unwavering commitment to innovation, empowerment, and excellence. With over 25 years of experience in various roles within the sector, she has established herself as a formidable force, dedicated to transforming the landscape of insurance broking. Her journey is marked by resilience, determination, and a deep-rooted passion for creating opportunities for others, especially women, in a traditionally male-dominated industry. Cynthia’s career is a testament to her tenacity and her belief in the power of diversity and inclusion to drive progress and innovation.

Who is Cynthia Yap?

Cynthia is the Managing Director of Dynamic Insurance Services, a leading insurance broker network based in Perth, Western Australia. She founded the company with the vision of empowering brokers and providing exceptional service to clients. Being at the helm of Dynamic Insurance Services since its inception, her leadership has been instrumental in the company’s growth and success, making it one of the few general insurance licensees managed by a female founder.

Under her guidance, Dynamic Insurance Services has not only grown in size but also in reputation, becoming a trusted name in the industry.

What Inspired Cynthia Yap to Start Dynamic Insurance Services?

The inspiration to start Dynamic Insurance Services stemmed from Cynthia’s personal experiences and challenges in the insurance industry. As she climbed the corporate ladder, she encountered numerous obstacles, including gender discrimination and a lack of support for independent brokers, also known as authorised representatives. These challenges fuelled her determination to create a company that would address these issues and provide a nurturing environment for authorised representatives to thrive.

Cynthia envisioned a platform where brokers could build their businesses with the support and resources they needed, without the traditional barriers that hindered their success. Her goal was to create an inclusive and supportive ecosystem where everyone had the opportunity to succeed.

What Problems is Cynthia Yap Fixing in the Insurance Industry?

Cynthia is addressing several critical issues in the insurance industry through Dynamic Insurance Services. One of the primary problems she is tackling is the lack of support for authorised representatives. By offering comprehensive support and mentorship, the company has removed operational hurdles for independent brokers, so they can focus on their clients and business growth.

She is also addressing the gender disparity in the industry by creating pathways for women to enter and excel in insurance broking. Her focus on diversity and inclusivity is helping to bridge the gender pay gap and promote equality within the sector. Furthermore, she is tackling the issue of outdated business practices by integrating advanced technology and streamlined processes, making it easier for brokers to serve their clients effectively.

What Makes Dynamic Insurance Services Different from Other Insurance Broker Networks?

Dynamic Insurance Services stands out from other insurance broker networks due to its unique approach to broker support and empowerment. Under Cynthia’s leadership, the company provides robust support, including training, mentorship, and advanced technology resources, enabling brokers to focus on serving their clients effectively.

The company’s commitment to diversity and inclusivity, particularly its support for female professionals, further differentiates it from competitors. The emphasis on personalised service and continuous improvement ensures that both brokers and clients receive the best possible experience.